Kelture Aveda Review: Plant-Based Colour on Orchard Road (2026)
You are choosing the product line as much as the salon
Kelture Aveda sits on the fifth floor of Paragon and works with Aveda's plant-based colour and care products across the usual salon range: cuts, men's styling, colour and treatments. For a salon, committing to a single product house is a real decision rather than branding — it sets what can be done to your hair and what it will cost. If the plant-based angle is why you are looking, that is the whole proposition. If it is not, this is an Orchard Road salon at Orchard Road prices.
you want Aveda's plant-based colour specifically, or you want a scalp-friendlier colour option on Orchard.
you are indifferent to the product line, since that is most of what you are paying for.
| Service | Price |
|---|---|
| Haircuts and men's styling | On their menu |
| Aveda colour | On their menu |
| Treatments | On their menu |
Is Kelture worth it? The math
Salons that tie themselves to one premium product house carry higher input costs and pass them on, so the comparison is not against a heartland salon but against other Aveda-concept salons. The 4.7 across 325 reviews is solid rather than remarkable for the category, where several Orchard salons sit higher on much larger samples. A Paragon address adds rent that lands in the price.
What they do
- Haircuts and men's styling
- Aveda plant-based colour
- Aveda hair and scalp treatments
- Care products from the same range
Known for
- A committed Aveda concept rather than a mixed product shelf
- Plant-based colour, for people avoiding harsher formulations
- A Paragon address on Orchard Road
Good to know
What customers actually say
Customers who came for Aveda specifically are the most positive, and the plant-based formulation is named repeatedly, often by people who react badly to conventional colour. Stylist consultation is well rated. The recurring caveat is cost, which is Orchard-level and higher again for the product line, and a handful of reviews note that colour results on very dark hair take more sessions with gentler formulations.
Kelture Aveda FAQ
What is Kelture Aveda?+–
A hair salon at Paragon on Orchard Road working with Aveda's plant-based colour and care products, covering cuts, men's styling, colour and treatments.
Why choose plant-based colour?+–
It is the reason most customers pick this salon: Aveda's formulations are gentler than conventional colour, which matters to people with sensitive scalps or who react to standard dyes. The trade is cost and, on very dark hair, sometimes more sessions.
Where is Kelture Aveda?+–
290 Orchard Road, #05-07 Paragon, Singapore 238859.
Is Kelture Aveda expensive?+–
It is priced as an Orchard Road salon committed to a premium product house, so above a neighbourhood salon. The fair comparison is against other Aveda-concept salons rather than against a heartland cut.
More to compare
By the MoreBetter editorial team. How we check: we read the price off the venue's own page, quote it verbatim, and date it. If it moves, the badge date moves. Back to Reviews.